• Degree Career Sales & Marketing Certificate
• Year 2014 - 2015
• College Name American University in Cairo , Egypt

• Job Profile Digital Media Planner
• Year January,2015 - February,2016
• Company Kijamii for Internet Services

Description

Preparation: * working with the client and the account team to understand the client's business objectives and advertising strategy; * liaising with the creative agency team, clients and consumers to develop media strategies and campaigns; * Making decisions on the best form of media for specific clients and campaigns; * Undertaking research and analysing data using specialist industry resources; * Identifying target audiences and analysing their characteristics, behaviour and media habits; * Presenting proposals, including cost schedules, to clients. Implementation: * Recommending the most appropriate types of media to use, as well as the most effective time spans and locations; * Working with colleagues, other departments and media buyers either in-house or in a specialist agency; * Making and maintaining good contacts with media owners, such as newspapers, magazines and websites; * Managing client relationships to build respect and trust in your judgement; * Maintaining detailed records; * Evaluating the effectiveness of campaigns in order to inform future campaigns.

• Job Profile Media Business Development Executive
• Year February,2016 - October,2016
• Company Kijamii for Internet Services

Description

i was responsible to be familiar with the different digital advertising products, with a focus on a conversion-driven content-marketing approach and deep understanding of related online disciplines including SEO, SEM, social media, and analytics.